Lower Interest Rates + Your Old Data = $$$$$$
I’ll make this short and sweet. An old lead, today, is a new lead. Why? Rate drops make old prospects new again. There is money to be found in your old leads, and frankly the amount of work that it takes to find that money, is less than the amount of work it takes to find new money. The question is, what are you doing to take advantage of all of the new opportunity? Within the question, for most, lies the challenge. The challenge is that you, like many, probably aren’t doing enough, or anything period.
Don’t get me wrong, if you are, then more power to you. But if you are not, then we should chat about Best Practices and how they will help you capture NEW business, out of OLD data. Don’t waste time, don’t hesitate, start finding that money now.
